Bath and Shower in Costa Rica

As the maturity of more traditional bath and shower categories such as bar soap continues incentivising more generic strategies based on pricing and availability, the proliferation of more innovative products in body wash/shower gel continued setting the pace in terms of new product development during 2016. This helped to increase the penetration of these categories among a broader base of middle-income consumers, who are becoming interested in these products differentiated features and superior...

Euromonitor International's Bath and Shower in Costa Rica report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Bath and Shower market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

BATH AND SHOWER IN COSTA RICA
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2011-2016
Table 2 Sales of Bath and Shower by Category: % Value Growth 2011-2016
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Bath and Shower: % Value 2012-2016
Table 5 LBN Brand Shares of Bath and Shower: % Value 2013-2016
Table 6 Forecast Sales of Bath and Shower by Category: Value 2016-2021
Table 7 Forecast Sales of Bath and Shower by Category: % Value Growth 2016-2021
Table 8 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2016-2021
Colgate-Palmolive SA De Cv in Beauty and Personal Care (costa Rica)
Strategic Direction
Key Facts
Summary 1 Colgate-Palmolive SA de CV SA: Key Facts
Competitive Positioning
Summary 2 Colgate-Palmolive SA de CV: Competitive Position 2016
Executive Summary
Moderate Growth Sets the Pace in Beauty and Personal Care During 2016
Brand Positioning, Deeper Segmentation and Multi-functional Claims Are Major Trends
Additional Levels of Competition Mean More Pressure on Major Players
Product Innovation Focuses on Functional and Natural Ingredients, Segmentation and Specialisation
Brand Positioning and Additional Segmentation Levels Set To Determine Sales Dynamics During the Forecast Period
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
Summary 3 Research Sources