Colour Cosmetics in Nigeria

Colour cosmetics was still not mature in Nigeria in 2016, due to the low incomes of many women. With increased urbanisation, which has an impact on awareness, and the growth of women involved in both formal and informal employment, the category performed well over the review period. The range of brands also increased, supported by the provision of services (such as make-up clinics) by local players such as House of Tara International and Zaron International Ltd. Despite being negatively impacted...

Euromonitor International's Colour Cosmetics in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Colour Cosmetics market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

COLOUR COSMETICS IN NIGERIA
Euromonitor International
April 2017

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2011-2016
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2011-2016
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2011-2016
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2012-2016
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2013-2016
Table 6 LBN Brand Shares of Eye Make-up: % Value 2013-2016
Table 7 LBN Brand Shares of Facial Make-up: % Value 2013-2016
Table 8 LBN Brand Shares of Lip Products: % Value 2013-2016
Table 9 LBN Brand Shares of Nail Products: % Value 2013-2016
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2013-2016
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2016-2021
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2016-2021
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2016-2021
House of Tara International in Beauty and Personal Care (nigeria)
Strategic Direction
Key Facts
Summary 1 House of Tara International: Key Facts
Summary 2 House of Tara International: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 House of Tara International: Private Label Portfolio
Competitive Positioning
Summary 4 House of Tara International: Competitive Position 2016
Zaron International Ltd in Beauty and Personal Care (nigeria)
Strategic Direction
Key Facts
Summary 5 Zaron International Ltd: Key Facts
Competitive Positioning
Summary 6 Zaron International Ltd: Competitive Position 2016
Executive Summary
Beauty and Personal Care Growth Slowed by Economic Recession in 2016
Premium Segment Hit Worst by the Recession As Consumers Move To Mass Brands
Competition Increases in 2016 As Demand Shifts To Affordable Brands
New Product Launches Focus on Affordability and Natural Ingredients
Positive Growth Expected Over the Forecast Period As the Economy Returns To Growth
Key Trends and Developments
Consumers Are Going Natural
Growth of the Female Population in Urban Areas Is Driving Beauty and Personal Care Growth
Beauty Service Provision, Direct Selling, and Modern Retail Help To Increase Visibility for Beauty and Personal Care Products
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Definitions
Sources
Summary 7 Research Sources