Marketing research and analysis services Global Market Briefing 2017

Marketing Research and Analysis pertains to systematic objective identification, collection, analysis, distribution and use of information with the aim of assisting management in decision making for identification and solution of the problem. It mainly includes companies which are engaged in methodically collecting, recording, organising, analysing and presenting marketing and public opinion data.

The Marketing Research And Analysis Services Global Market Briefing provides strategists, marketers and senior management with the critical information they need to assess the marketing research and analysis services market.

Reasons to Purchase

‧ Get up to date information available on the marketing research and analysis services market globally.
‧ Identify growth segments and opportunities.
‧ Facilitate decision making on the basis of historic and forecast data and understand the drivers and restraints on the market.
‧ Develop strategies based on likely future developments.
‧ Gain a global perspective on the development of the market.
‧ Reports are updated with latest data and analysis and delivered within 3 working days of purchase.


Description

The Marketing Research And Analysis Services Global Market Briefing Report from the Business Research Company covers market characteristics, size and growth, segmentation, regional breakdowns, competitive landscape, market shares, trends and strategies for this market.

The market characteristics section of the report defines and explains the market.

The market size section gives the marketing research and analysis services market revenues, covering both the historic growth of the market and forecasting the future.

Drivers and restraints looks at the external factors supporting and controlling the growth of the market.

Market segmentations break down the key sub sectors which make up the market. The regional breakdowns section gives the size of the market geographically.

Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in the last three years are identified.

The trends and strategies section highlights the likely future developments in the marketing research and analysis services market and suggests approaches.
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Scope

Markets Covered: Sampling and Statistical Services , Market Analysis Services , Broadcast Media Rating Services , Political Polling Services

Companies Mentioned: Nielsen, Kantar, Ipsos, GFK, Millward Brown, SSI, Westat, IMS Health, Comscore, Inc., Gartner, Forrester Research, Inc., ORC International Inc.

Geographic scope: Americas, Europe, Asia, Middle East and Africa, Oceania.

Time series: Five years historic and forecast.

Data: Market value in $ billions.

Data segmentations: Regional breakdowns, market share of competitors, key sub segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

1. Introduction
2. Marketing research and analysis services Market Characteristics
3. Marketing research and analysis services Market Historic Growth
‧ Drivers Of The Market
‧ Restraints On The Market
4. Marketing research and analysis services Market Forecast Growth
‧ Drivers Of The Market
‧ Restraints On The Market
5. Marketing research and analysis services Market Geography Split
6. Marketing research and analysis services Market Segmentation
7. Marketing research and analysis services Competitive Landscape
8. Key Mergers And Acquisitions In The Marketing research and analysis services Market
9. Marketing research and analysis services Market Trends And Strategies