Cockpit Display Market for Land Vehicle by Vehicle Type, Display Type, Display Size, and Geography - Analysis and Forecast (2014-2020)

The cockpit display for land vehicle market report analyzes the key trends in the market on the basis of its display type and size of various vehicles in the land vehicle market. The report provides an in-depth analysis of the various developments going on in this market, along with the key market trends. Various types of vehicles covered during the study of cockpit display for land vehicles market are commercial automobiles, tactical vehicles, and trains. The cockpit display for land vehicles has been segmented on the basis of two different types of displays, such as driver-assist displays and mission displays. This market has been also segmented on the basis of display size, such as less than 5 inches, 5 inches to 10 inches, and greater than 10 inches.
The cockpit display in land vehicles market also covers the market shares of different key players present in this market. All the revenue estimates and forecasts in this report are provided from 2014 to 2020. The report gives an overview of the major geographic regions in the cockpit display in land vehicle market such as the Americas, Europe, Asia-Pacific (APAC), and the Rest of the World (RoW). The report discusses about the recent events in the market and the impact analysis of the market dynamics. The high demand for the cockpit display for land vehicle market is because of the adaption of advanced technology and it also provides enhanced safety, situational awareness, and efficiency.
The cockpit display for land vehicle market is expected to reach $4,398.2 million by 2020 at a CAGR of 2.5% from 2015 to 2020. European countries are the major markets for the cockpit display in land vehicles. Asia-Pacific countries are following the market with comparatively higher growth rate. Some of the major players in the cockpit display in land vehicle market are Alpine Electronics, Inc. (Japan), AU Optronics Corp. (Taiwan), Continental AG (Germany), Esterline technologies Corporation (U.S), Garmin Ltd. (Switzerland), General Dynamics Canada Ltd. (Canada), Innolux Corporation (Taiwan), Japan Display Inc. (Japan), Rockwell Collins Inc. (U.S.), and Texas Instruments Inc. (U.S).
This report focuses on providing detailed segmentation of the cockpit display for land vehicle market, combined with qualitative and quantitative analyses of each and every aspect of the classification, on the basis of the vehicle type, display type, display size, and region. All the numbers at every level of detail are estimated till 2020 to give a glimpse of the potential market size, in terms of value and volume, in this market.

TABLE OF CONTENTS

1 INTRODUCTION 17
1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 18
1.3 STUDY SCOPE 18
1.3.1 MARKETS COVERED 18
1.3.2 YEARS CONSIDERED FOR THE STUDY 19
1.4 CURRENCY 19
1.5 LIMITATIONS 19
1.6 MARKET STAKEHOLDERS 19
2 RESEARCH METHODOLOGY 21
2.1 RESEARCH DATA 22
2.1.1 SECONDARY DATA 22
2.1.1.1 Key data from secondary sources 22
2.1.2 PRIMARY DATA 22
2.1.2.1 Key data from primary sources 23
2.1.2.2 Key industry insights 24
2.1.2.3 Breakdown of primaries 25
2.2 FACTOR ANALYSIS 25
2.2.1 DEMAND-SIDE ANALYSIS 25
2.2.1.1 Growth of the electronic content per vehicle 26
2.2.1.2 High demand for smartphones 27
2.3 MARKET SIZE ESTIMATION 27
2.3.1 BOTTOM-UP APPROACH 28
2.3.2 TOP-DOWN APPROACH 29
2.3.3 MARKET SHARE ESTIMATION 29
2.4 MARKET BREAKDOWN AND DATA TRIANGULATION 30
2.5 RESEARCH ASSUMPTIONS AND LIMITATIONS 31
2.5.1 ASSUMPTIONS 31
2.5.2 LIMITATIONS 32
3 EXECUTIVE SUMMARY 33
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4 PREMIUM INSIGHTS 38
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE GLOBALCOCKPIT DISPLAY FOR LAND VEHICLE MARKET 38
4.2 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY VEHICLE TYPE 39
4.3 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY VEHICLE TYPE AND GEOGRAPHY 40
4.4 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY DISPLAY TYPE 41
4.5 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY DISPLAY SIZE 41
4.6 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY GEOGRAPHY, 2014 42
4.7 COCKPIT DISPLAY FOR LAND VEHICLE MARKET: MATURED VS. EMERGING MARKETS 43
4.8 LIFECYCLE CYCLE ANALYSIS, BY GEOGRAPHY 44
5 MARKET OVERVIEW 45
5.1 INTRODUCTION 46
5.2 MARKET EVOLUTION 46
5.3 MARKET SEGMENTATION 47
5.3.1 BY VEHICLE TYPE 48
5.3.2 BY DISPLAY TYPE 49
5.3.3 BY DISPLAY SIZE 49
5.3.4 BY GEOGRAPHY 50
5.4 MARKET DYNAMICS 50
5.4.1 DRIVERS 51
5.4.1.1 Growing trend of electric vehicles (EVs) 52
5.4.1.2 Consumers’ demand for smartphone features in cars 53
5.4.1.3 Enhanced safety, situational awareness, and efficiency 53
5.4.1.4 Wide adoption of the concept of connected cars 53
5.4.2 RESTRAINTS 54
5.4.2.1 Increased complexity for the drivers 54
5.4.2.2 Providing advanced features at a low cost 54
5.4.3 OPPORTUNITIES 55
5.4.3.1 Organic light-emitting diode (OLED) displays 55
5.4.4 CHALLENGES 56
5.4.4.1 Lack of enhanced in-vehicle HMI solutions 56
5.4.5 WINNING IMPERATIVES 57
5.4.5.1 Advancement to low-cost, technically advanced cockpit display with less complexity 57
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6 INDUSTRY TRENDS 58
6.1 INTRODUCTION 58
6.2 VALUE CHAIN ANALYSIS 58
6.3 SUPPLY CHAIN ANALYSIS 60
6.4 PORTER’S FIVE FORCES ANALYSIS 61
6.4.1 THREAT OF NEW ENTRANTS 63
6.4.2 THREAT OF SUBSTITUTES 64
6.4.3 BARGAINING POWER OF SUPPLIERS 65
6.4.4 BARGAINING POWER OF BUYERS 66
6.4.5 INTENSITY OF COMPETITIVE RIVALRY 67
7 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY VEHICLE TYPE 68
7.1 INTRODUCTION 69
7.2 COMMERCIAL AUTOMOBILES 71
7.2.1 TWO-WHEELERS 77
7.2.2 SUB-PREMIUM CARS 81
7.2.3 PREMIUM CARS 85
7.2.4 SUPER-PREMIUM CARS 89
7.2.5 TRUCKS & BUSES 93
7.3 TACTICAL VEHICLES 96
7.4 TRAINS 101
7.4.1 HIGH-SPEED TRAINS 105
7.4.2 LIGHT RAILS 108
7.4.3 INTERCITY TRAINS 112
7.4.4 METRO TRAINS 115
8 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY DISPLAY TYPE 119
8.1 INTRODUCTION 120
8.2 DRIVER-ASSIST DISPLAY 122
8.3 MISSION DISPLAY 124
9 COCKPIT DISPLAY FOR LAND VEHICLE MARKET, BY DISPLAY SIZE 126
9.1 INTRODUCTION 127
9.2 LESS THAN 5 INCHES 130
9.3 5 INCHES TO 10 INCHES 132
9.4 GREATER THAN 10 INCHES 134
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10 GEOGRAPHIC ANALYSIS 137
10.1 INTRODUCTION 138
10.2 AMERICAS 140
10.3 EUROPE 144
10.4 ASIA-PACIFIC 147
10.5 REST OF THE WORLD (ROW) 150
11 COMPETITIVE LANDSCAPE 153
11.1 OVERVIEW 153
11.2 MARKET SHARE ANALYSIS, 2014 154
11.3 COMPETITIVE SITUATION AND TRENDS 156
11.3.1 NEW PRODUCT LAUNCHES 157
11.3.2 ACQUISITIONS, PARTNERSHIPS, COLLABORATIONS, AGREEMENTS, AND CONTRACTS 158
11.3.3 EXPANSIONS 159
11.3.4 OTHERS 159
12 COMPANY PROFILE 160
(Overview, Products and Services, Financials, Strategy & Development)*
12.1 INTRODUCTION 160
12.2 CONTINENTAL AG 162
12.3 GARMIN LTD. 165
12.4 INNOLUX CORP. 168
12.5 AU OPTRONICS CORP. 171
12.6 JAPAN DISPLAY INC. 174
12.7 ALPINE ELECTRONICS, INC. 177
12.8 GENERAL DYNAMICS CANADA LTD. 179
12.9 TEXAS INSTRUMENTS INC. 181
12.10 ESTERLINE TECHNOLOGIES CORP. (ALSO FEATURING BARCO N.V. PRODUCTS) 183
12.11 ROCKWELL COLLINS, INC. 185
*Details on Overview, Products and Services, Financials, Strategy & Development might not be Captured in case of Unlisted Companies.
13 APPENDIX 187
13.1 INSIGHTS OF INDUSTRY EXPERTS 187
13.2 DISCUSSION GUIDE 188
13.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 191
13.4 AVAILABLE CUSTOMIZATIONS 193
13.5 RELATED REPORTS 194