Global Automotive Active Seat Head Rests Market 2016-2020

About Automotive ASHR

AHSR were first mandated for use in racing cars and was known as the head and neck support (HANS) device. Many car racing motorsports, including the National Association for Stock Car Auto Racing (NASCAR), have now made HANS a compulsory feature to be added in sports cars participating in its events. The HANS device is used to maintain the relative position of the head to the body during a rear-impact collision. In addition, the device transfers the crash energy to stronger regions of the victim's body, including the chest and torso.

Technavio’s analysts forecast the global automotive ASHR market to grow at a CAGR of 8.74% during the period 2016-2020.

Covered in this report
The report covers the present scenario and the growth prospects of the global automotive ASHR market for 2016-2020. To calculate the market size, the report considers a combination of top-down and bottom-up approaches, wherein our in-house databases have been used to arrive at the global ASHR market size.

The market is divided into the following segments based on geography:
‧ Americas
‧ APAC
‧ EMEA

Technavio's report, Global Thoracic Surgery Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
‧ Lear Corporation
‧ Johnson Controls
‧ Grammer AG

Market driver
‧ Growing demand for safety solutions to drive ASHR adoption
‧ For a full, detailed list, view our report

Market challenge
‧ Difficulty in fitting custom headrests with factory-fitted non-modular ASHR systems
‧ For a full, detailed list, view our report

Market trend
‧ Adoption of LiDAR technology in ASHR to produce smart headrest systems
‧ For a full, detailed list, view our report

Key questions answered in this report
‧ What will the market size be in 2020 and what will the growth rate be?
‧ What are the key market trends?
‧ What is driving this market?
‧ What are the challenges to market growth?
‧ Who are the key vendors in this market space?
‧ What are the market opportunities and threats faced by the key vendors?
‧ What are the strengths and weaknesses of the key vendors?

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Table of Contents
PART 01: Executive summary
‧ Highlights
PART 02: Scope of the report
‧ Market overview
‧ Report coverage
PART 03: Market research methodology
‧ Research methodology
‧ Economic indicators
PART 04: Introduction
‧ Key market highlights
‧ Automotive seating systems: A look back in history
‧ ASHR: Intermediate stage to smart seats
‧ Smart seats: The future?
PART 05: Market landscape
‧ Market overview
‧ Testing and evaluation of ASHR
‧ Market size and forecast: ASHR market
‧ Product life cycle (PLC): ASHR
‧ A few regulatory frameworks governing ASHR
‧ Five forces analysis
PART 06: Market segmentation by geography
PART 07: Market drivers
‧ Demand side drivers
‧ OEM and regulatory drivers
‧ Technological drivers
PART 08: Market challenges
‧ Technological challenges
‧ Consumer-centric limitations
PART 09: Market trends: The next stage of ASHR evolution
‧ Central concept behind evolution of ASHR systems: Informative and algorithmic independence
‧ Working mechanism trends
PART 10: Vendor landscape
‧ Competitive benchmarking
PART 11: Key vendor analysis
‧ Lear Corporation
‧ Johnson Controls
‧ Grammer AG
PART 12: Appendix
‧ List of abbreviations
PART 13: Explore Technavio
List of Exhibits
Exhibit 01: Report coverage
Exhibit 02: ASHR operation: A pictorial representation
Exhibit 03: Basic features of smart seats
Exhibit 04: Global automotive ASHR market 2016-2020 (millions of units)
Exhibit 05: PLC of ASHR
Exhibit 06: Changes in geographic penetration of ASHR during forecast period
Exhibit 07: Global four-wheeler production proportions by geography 2015-2020
Exhibit 08: Automotive ASHR market by geography 2015-2020
Exhibit 09: Top five APAC countries by GDP 2011-2015 ($ billions)
Exhibit 10: ASHR market size in APAC 2015-2020 (millions of units)
Exhibit 11: ASHR system market in Americas 2015-2020 (millions of units)
Exhibit 12: ASHR market size in EMEA 2015-2020 (millions of units)
Exhibit 13: Consumer preferences toward automobile elements: US (nine-point scale)
Exhibit 14: Consumer preferences toward automobile elements: Europe (nine-point scale)
Exhibit 15: Global causes of motor vehicle fatalities: 2015
Exhibit 16: Global automotive luxury passenger car production (current and forecast) (millions of units)
Exhibit 17: Global automotive ultra-luxury passenger car production (current and forecast) (millions of units)
Exhibit 18: ASHR evaluation by center of gravity method
Exhibit 19: Front crumple zone design: Force analysis
Exhibit 20: ASHR design criteria in the context of crumple zonal impact criteria
Exhibit 21: Percentage of injuries for different kinds of headrests
Exhibit 22: Supplier qualitative analysis
Exhibit 23: OEM analysis
Exhibit 24: Supplier and OEM product matrix
Exhibit 25: Lear Corporation: Business segmentation by revenue 2015
Exhibit 26: Lear Corporation: Business revenue 2014 and 2015 ($ billions)
Exhibit 27: Lear Corporation: Product portfolio
Exhibit 28: Lear's customer base for seating technology
Exhibit 29: Lear Corporation: Recent developments
Exhibit 30: Johnson Controls: Business segmentation 2015 by revenue
Exhibit 31: Johnson Controls: Business revenue 2014 and 2015 ($ billions)
Exhibit 32: Johnson Controls: Geographical segmentation by revenue 2015
Exhibit 33: Johnson Controls: Product portfolio
Exhibit 34: Johnson Controls: Recent developments